"Don't undertake a project unless it is
manifestly important and nearly impossible."
This powerful quote from Edwin H. Land has been our all analog credo from that magic day back in 2008 when we had the chance to rescue the Polaroid factory the very last second.
Today, exactly 8 years later, I urgently have to inform you that once again it is NOW in our hands to save something manifestly important and nearly impossible the very last second. This time it is not about the factory of a big shortsighted company. This time it is all about small and incredibly dedicated team of analog visionaries: the team from Bob Crowley and his New55 heroes.
I personally have desperately searched the world to find somebody who has a realistic chance to restart the production of our beloved Type 100 packfilm.
BOB CROWLEY IS A PURE GENIUS and what he already has accomplished for me is the 1000 % proof that he is the one to invent and develop a new way to produce a new generation instant peel apart film ACROSS ALL FORMATS.
But there is not only Bob`s creative power that males me belief in this adventure. My trust is also based on the support of IMPOSSIBLE and these unbleievable first peel apart film COLOR samples Bob and myself had the pleasure to preview at our last visit in the IMPOSSIBLE factory laboratory in Enschede.
The future of packfilm meeting with the instant film legends: Oskar Smolokowski, Bob Crowley, Steve Herchen and myself (from left to right)
SO PLEASE LADIES AND GENTLEMEN, forgive me that I write this mail to you and each and every email address I have collected since 2008 in order to create the largest analog emergency call of all times.
BECAUSE THIS IS AN ANALOG EMERGENCY
We have to support BOB and his team NOW, and secure the future of packfilm , ESPECIALLY THE FUTURE of Type 100 PACKFILM with our support of their recent Kickstarter. The future of this amazing material in in their hands and they really deserve all our trust and our support.
I personally will not only give you my word that I will do my very best to support this team with all my heart but I ALSO WILL PERSONALLY TRANSFER YOUR VERY PERSONAL FAVORITE PICTURE SENT TO MY E-MAIL INTO A LOVELY B/W 4x5 inch exposure with the brand new instant lab that Henny Waanders built for me. This I will do for each and everybody who pledges at least 75 USD NOW and therewith helps making the campaign succeed.
Believe in the Impossible,
Florian 'Doc' Kaps